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#GreenTease Podcast: What’s the social and environmental cost of recorded music?
28th May 2019
What's the social and environmental cost of recorded music and how has it changed? Listen to the latest episode of "The Culture & Sustainability Podcast", recorded at the most recent event in our #GreenTease series.
We joined Dr Matt Brennan for the launch of his new music venture Citizen Bravo‘s debut album ‘Build A Thing of Beauty’ as part of the Green Tease events programme. The evening also launched a research film project directed by Graeme O’Hara titled The Cost Of Music; and a demonstration of an interactive musical sculpture known as the SCI★FI★HI★FI, which forms the only physical copy of the new album. We took the opportunity afterwards to interview some of the participants at the event, as well as one of the makers of the SCI★FI★HI★FI, about their views on the role of music in tackling the climate crisis!
Build A Thing of Beauty draws on musical influences ranging from Jonathan Richman to Robert Wyatt, Brennan recorded the album with the help of friends including Andy Monaghan (Frightened Rabbit), Malcolm Benzie (Withered Hand), Raymond MacDonald (Glasgow Improvisers Orchestra), and Pete Harvey (Modern Studies). Brennan also found inspiration in scavenging and manipulating orphaned samples from antique recording formats and integrating them into his songs.
The beautiful illustrated video for “Limbs and Bones”, the first single from the album, was shown during the event.
The Cost Of Music
The short film The Cost Of Music documents Matt’s journey making the album: disillusioned by prevailing attitudes about the disposability of new music and the decline of physical formats, Matt set out to record his own songs and release them in an unusual way: not so much a ‘concept album’ as a musical sculpture that explores the concept of albums as historical artefacts. In doing so, he discovers how the cost of listening to records has changed over the past century: while the economic cost of listening to one’s choice of recorded music has never been lower, the environmental cost has never been higher.
A version of the short film “What is the environmental cost of recorded music” was shown during the event and the final version was released in June 2019. The film, narrated by Matt and Kyle Devine explores how the environmental cost of recorded music has changed over time.
The SCI*FI*HI*FI is launched!
While the album will be available for online streaming, the sole physical copy of the album is a one-off interactive musical sculpture called the SCI★FI★HI★FI. Built in collaboration an electronics engineer (Peter Reid) and metal worker (Mark Reynolds), the SCI★FI★HI★FI is what its name suggests: a science-fiction inspired hi-fi system that can play seven of the most historically significant recording formats (Edison wax cylinder, 78 rpm disc, vinyl LP, cassette tape, compact disc, mp3 on hard drive, and streaming remotely from the cloud). To listen to the album Build A Thing Of Beauty via the SCI★FI★HI★FI is to make sense of recorded music not as a fixed, frozen object but as an historical event unfolding over time. How was recorded music valued before the advent of albums, and how might it be valued after albums are gone?
Getting up close with different formats of recorded sound – The phonograph cylinder is the earliest format.
This event was part of Green Tease, a network and ongoing informal events programme, connecting creative practices and environmental sustainability across Scotland. Creative Carbon Scotland runs the Green Tease Open Call, which is a funded opportunity supporting sustainability practitioners and artists to exchange ideas, knowledge and practices with the aim of building connections and widening understanding of the role of arts in influencing a more sustainable society.
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